Interview on “Product Intervention” to Combat “Algorithmic Unfairness”
A Google insider and now past Google employee, Zachary Vorhies, met with Project Veritas, to explain what he had observed while working at Google where he says the company was manipulating search results manually, both news websites and ordinary search results, something the company CEO denied they do in a hearing with the United States Congress. Vorhies explains the documentation he collected while working at Google, as well as his experience with their discovery of his leak of the information, and how Google applied pressure in an attempt to prevent him from going public with the information. One of the documents shown during the interview suggests Google has shows concern for something called ‘algorithmic unfairness’ which is a term used at Google suggesting the search giant possesses the power as well as the manipulative ability to certain skew search results to be deliver a more ‘fair’ representation of the world, or how they believe the world should be experienced. The exact example includes the following statement. For example, imagine that a Google image query for CEOs shows predominantly men. Even if it were a factual accurate representation of the world, it would be algorithmic unfairness. In some cases it may be appropriate to take no action if the system accurately affects the current reality, while in other cases it may be desirable to consider how we might help society reach a more equitable state via Product Intervention.